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Marketing · build

Modern Marketing Engine

Make demand predictable: one system, one owner, attribution leadership trusts.

We build the marketing system — positioning, content, campaigns, lifecycle automation and attribution — so demand becomes predictable rather than seasonal.

Typically £4k – £12k·45 working days·4 executive days

This one is scoped before it is sold. The band above is a guide. We agree the scope, the price and the dates in writing after a short conversation — there is no card checkout for this service by design.

What you get

Clarity on the constraint. Evidence behind it. A plan to act.

Not a template with your name on it. This is the fixed section plan for this service — the same one your executive and the delivery engine work to.

  1. 01What was built

    Channel by channel.

  2. 02Measurement framework

    Definitions, sources and targets.

  3. 03Weekly operating playbook

    The routine that keeps it working.

  4. 04Expected performance

    Enquiry and cost forecast with assumptions.

Who leads it

Someone who has sat in the seat.

A sector-matched senior operator from the Nuub network leads the work — an operator who has run a business of your size, not a junior consultant or a generalist analyst.

Chair · NED · MD · COO · CFO · CTO level

Matched for relevant operating experience, sector context and business scale.

Named before kick-off, verified by Nuub, and signed up to the Nuub Network Agreement — confidentiality, conflicts and insurance — before they are assigned. One rematch at no cost if the fit is wrong.

The discipline applied

A demand generation lead handing a working system to an internal owner.

How it works

From evidence to action in 45 working days.

  1. 01Brief complete

    The client completes the sprint brief and supplies the required evidence.

    By day 4 · You

  2. 02Kick-off and scope confirmation

    Scope, target process and success measures confirmed with the sponsor.

    By day 7 · Your executive

  3. 03Process walkthrough and baseline

    The process is observed as it is actually run, and the baseline measured.

    By day 16 · Your executive

  4. 04Build and test

    Built against the agreed acceptance criteria and tested on real examples.

    By day 34 · Your executive

  5. 05Go live and enablement

    Deployed into the live process, with the owner trained to run it unaided.

    By day 45 · Nuub

  6. 06Client review and acceptance

    The client reviews the released deliverable and either accepts it or asks for changes.

    By day 50 · You

Delivery: 45 working days from a complete brief and the required evidence. You then have 5 working days to review, with 1 revision round included in the fee.

What we need from you

Required
Analytics and ad account access · CRM access
Helpful
Brand assets and tone of voice

Your time commitment

Approximately 3 hours

Brief, evidence, interviews and review across about 9 weeks. Nuub OS carries the analysis and the drafting; this is the part only you can do.

See the dated stage plan, the gates and where your hours goOpen
  1. Stage 1

    Brief complete

    By day 4 · You

    Complete when: Every required field answered and every required evidence item supplied.

  2. Stage 2

    Kick-off and scope confirmation

    By day 7 · Your executive

    Complete when: Scope confirmation signed off by the client sponsor.

  3. Stage 3

    Process walkthrough and baseline

    By day 16 · Your executive

    Complete when: Current process documented and the baseline recorded.

  4. Stage 4

    Build and test

    By day 34 · Your executive

    Complete when: Acceptance criteria demonstrably met in test.

  5. Stage 5

    Go live and enablement

    By day 45 · Nuub

    Complete when: Process owner has run it unaided once and the payback is measured.

  6. Stage 6

    Client review and acceptance

    By day 50 · You

    Complete when: Client accepts the deliverable, or the review window of 5 working days closes.

  • Completing the brief

    The intake wizard, saved as you go and finishable in more than one sitting.

    20 min

  • Assembling the evidence

    2 required items — accounts, management information and operating data. Most of it already exists.

    1 h

  • Kick-off call

    Live time with your executive.

    45 min

  • Reading and responding

    Inside the 5-working-day review window, with 1 revision round included.

    45 min

The brief

Delivery starts on a complete brief, not on payment. Your workspace opens the moment you buy, with 5 short sections, 19 required questions and progress saved as you go.

  • Business context
  • The constraint
  • Engine build
  • People and decision rights
  • What good looks like

Nuub OS

Human judgement. AI-assisted analysis.

Nuub OS structures the evidence, the analysis and the working draft so your executive spends their time where it matters — interrogating the problem, testing the conclusions and applying judgement.

Nothing reaches you until your executive has reviewed, challenged and approved it.

What “done” means

  • Deliverable released in the client portal and acknowledged
  • Debrief session held and recorded
  • Client feedback captured
  • Next-stage recommendation logged against the account

Quality promise

  • Every figure in your deliverable is traceable to evidence you supplied, or clearly labelled as an estimate.
  • If we recommend something you have already tried, we explain what would be different this time.
  • Every recommendation states the owner, the cost, the effort and the expected commercial effect.
  • Plain board-level language. No padding, no jargon, no reheated slides.
  • When the evidence is not enough to support a conclusion, we say so — and we name exactly what is needed.

Price

Typically £4k – £12k

One engagement. Defined scope. Quoted before you commit.

We agree the scope, the price and the dates in writing after a short conversation. There is no card checkout for this service by design.

Price basis

£4,000 buys 4 executive days and every artefact listed above, delivered in 45 working days from a complete brief.

Not included: implementation of the recommendations, travel outside standard UK visits, and any additional workstream you ask for later. Each is quoted in writing before it starts.

What is included

  • 4 executive days
  • Live demand engine
  • Measurement framework
  • Operating playbook
  • 5 working day review window
  • 1 revision round

Typically £4k – £12k · 45 working days

Band shown for guidance; scoped to channels and systems

Full terms — scope, review window, revisions, cancellation and ownership — are shown in full at checkout and must be accepted before payment.

How the work runs

  1. 01

    Scope agreed in writing

    Outcome, measure, timeline and price, before the work starts.

  2. 02

    Evidence gathered

    Interviews, data and documents — structured, not a questionnaire.

  3. 03

    Findings and recommendation

    What is true, what it costs, and what to do about it.

  4. 04

    Handover and next step

    A deliverable you own, and a clear decision about what follows.

Not ready for the full engagement?

Take the free 12-minute Nuub Constraint Assessment to see where the greatest constraint is likely to sit across your business.

Find your constraint — free

Modern Marketing Engine

Typically £4k – £12k · 45 working days